Pages

▼

Friday 9 May 2014

Jaeger goes back to basics for autumn 2014



I had a preview of the Jaeger autumn/winter 2014 collection yesterday - and it's fantastic. Under new CEO Colin Hendry the brand has ditched Jaeger London and Boutique by Jaeger (I never understood who bought this 'younger' range anyway) to focus on the main line and get back to basics. New designer Sheila McKain Waid (ex-DAKS) has created a luxurious modern collection  - with lots of gorgeous coats - a combination of Jaeger archive material and nineties-inspired minimalism. It's beautiful.






at

17 comments:

  1. Sharon S9 May 2014 at 10:39

    Hi my dear! Love love the collection, a very bold and decisive move that sounds very positive for the brand. Have a great weekend and look forward to seeing you again soon xx

    ReplyDelete
  2. bahnwärterin9 May 2014 at 11:26

    this are the right pieces to combine with my artsy, vintage-y clothes i sew for myself. but i have to wait until they sink in the secondhand market :-)

    ReplyDelete
  3. Anonymous9 May 2014 at 11:54

    It's look good but I really hope that their quality has improved, years ago they were such solid brand with great quality, but everything I have bought in the past decade hasn't lasted a full season, all the fabrics have bobbled and knitwear has teased itself part, I had a coat that didn't make it past two months before looking like a rag.

    ReplyDelete
  4. Sarah9 May 2014 at 12:09

    Well -the collection looks amazing. Love that first camel coat. X

    ReplyDelete
  5. Patti9 May 2014 at 12:30

    Minimal, beautiful. Over my price point, but great inspiration.

    ReplyDelete
  6. LPC9 May 2014 at 14:35

    That first coat gives Max Mara a run for their money!

    ReplyDelete
  7. Susan B9 May 2014 at 15:07

    Gorgeous, and if the quality follows they'll probably do quite well with this collection.

    ReplyDelete
  8. junglesiren9 May 2014 at 15:56

    Very chic. Like they tore a page out of Max Mara's playbook. No nonsense clothes for a career woman who lives in the city.

    ReplyDelete
  9. Unknown9 May 2014 at 16:10

    I like it...I'll take it all please ;)
    Have a lovely weekend.

    ReplyDelete
  10. Polly in Palm Beach9 May 2014 at 17:27

    Classic basic pieces. But with those shoes? Give us a break!

    ReplyDelete
  11. Fashion for Aliens9 May 2014 at 19:32

    Beautiful-my kind of clothes

    ReplyDelete
  12. Anonymous9 May 2014 at 21:39

    I've been a faithful Jaeger fan for decades and buy both new and vintage but for the past 2 years nothing has tempted me. The sizing was all over the place - just terrible. I agree the quality was awful and for such a brand I am looking for quality and beautiful classic cuts. Please be like you used to be Jaeger! This new collection sounds like the answer to my prayers!

    ReplyDelete
  13. Unknown10 May 2014 at 07:08

    Thank goodness and about time. I really thought they had lost the plot recently. Those looks take me back to the days when I worked there and they did great classics in beautiful fabrics. Quality that lasted and was worth the cost.

    ReplyDelete
  14. Unknown11 May 2014 at 07:42

    Who bought the Boutique range? Me but only in the sale ;)

    LBB x

    ReplyDelete
  15. That's Not My Age11 May 2014 at 17:33

    Tabitha & silkpathdiary - agree, the quality of some items recently has been wanting. I featured a coat in a freelance feature about a year or so ago and when I saw it in store was shocked at how tatty it looked (and embarrassed that I'd recommended it). But if the autumn samples are anything to go by, the quality is much improved.

    ReplyDelete
  16. Sun Dry12 May 2014 at 09:40

    My friends couldn't believe the price I paid for the amount of expensive French lace that was on my dress! I love it and am so excited to walk down the aisle in a couple weeks!
    sell your wedding dress

    ReplyDelete
  17. Jen Lawrence12 May 2014 at 15:11

    I adore every single piece. Gorgeous!

    ReplyDelete