Most big fashion websites offer a styling service where you can phone or email their advisor for tips on what to wear and so on. Of course, being a seasoned fashion expert, I've never had to use one. But Baukjen (pronounced Bow-ken, as in take a bow), the site founded by dutch-born Baukjen de Swaan Arons and her husband Joff, has just launched the interactive style appointment and they asked if I'd like to try the service out. Not being a huge fan of Skype, it's bad enough seeing a tiny image of myself interacting with family members - last week to my horror Manhattan Brother projected me onto his extra-large screen TV, good job his 29th floor apartment isn't overlooked, or it might've scared the neighbours - I wasn't overly keen on a two-way video conference with a stranger. Anyhow, I had a go with the lovely eStylist Rachel and it was quite good fun. Warm, friendly and self-deprecating, Rachel is my new friend. I might even call her up for a chat, next time I'm at a loose end.
|Model wears Jodie cropped blazer.|
Having filled out a very brief questionnaire on my lifestyle before our online appointment, I was impressed that Rachel selected a few key pieces that I would've actually chosen for myself. This casual tuxedo jacket, a striped oversized shirt, and Rachel even had colour-shy old me considering the yellow zip jacket that she's wearing in the video. Though I had to draw the line at a cobalt blue biker jacket.
Have you every used an online stylist? How do you feel about a two-way video conference with a stranger?