Tuesday, 27 November 2012

Keeping it Chic


Over the last week, I've reached the pinnacle of chic. The summit of style. Firstly, a mention on the wonderful Keep it Chic blog left me giddy with excitement and lack of oxygen (I practically hyper-ventilated). Author, Preston Davis, is a New York style expert with many year's experience at American Vogue and Harper's Bazaar, a keen eye for detail and a real knack for pinpointing the latest Very Important Pieces. Imagine my delight when she told the world she loved That's Not My Age:

 '...I started to feel that there must be more blogs out there to love. So, I started with my readers’ and the first one I went to was a winner. That's Not My Age, a site authored by a former fashion magazine editor out of London, focuses on stylish grown-up women, lifestyle, and the goings-on in her world. And her writing style, dry, pithy, and laugh-out-loud funny, makes this blog a must-bookmark.'

Hold on a minute while I give myself a pat on the back.... 


That's better. And then I met Karen Scofield, the founder of luxury fashion label, Lucza. Another classy American, now based in London. 'When I lived in New York I'd see these women who were incredibly chic and put-together, nothing was super-stand-out, just very elegant. And that's what I strive for.' Scofield set up Lucza after searching unsuccessfully for good quality, simple styles she could throw on and feel comfortable in. With a background in film production, the nearest the 48-year-old had previously gotten to the fashion industry was working on Bono's Project RED.

'The idea is to provide effortlessly chic pieces that make getting dressed easy. Without having to worry about showing too much cleavage or underwear. Pieces that you put on and feel good about, without feeling too try-hard.' Most of the products are made in England and The Rachel Blouse (above) comes in the same silk fabric as Pippa Middleton's attention-grabbing bridesmaid's dress  - and we know how much that little number boosted the wearer's confidence. Fortunately, Scofield has a much more modest approach, 'Fashion is all very new and I'm still learning. It's a bit like when you read about people's homes and they just buy the furniture and paintings they love. I'm interested in putting great pieces together. The may cost a lot but they're worth it.'


Excellent concept. How chic is your week?


19 comments:

MyStyle said...

Hi my dear! congratulations on the mention, much deserved and a great post, I will check out Lucza. I found an Equipment style shirt in the charity shop earlier, its an M&S one in dark olive snakeskin so can't wait to wear it!! xx

Mademoiselle Poirot said...

First the positive part: Great mention, absolutely fantastic, well done! *big slap on back* from moi! The somewhat less positive bit: I don't think I'm very stylish at all this week - working from home and constantly freezing (bloody desk-job) just don't seem to add up to anything chic. So, no outfit posts from me any time soon ;-)

Kathy said...

I saw that mention on KIC and was thrilled, and she's totally correct.
So not chic this week. It was all about cooking for an engagement party and 3 days later for Thanksgiving.
Maybe the food was chic, but I most certainly was not. Nothing like having your head in an oven for 6 hours basting a turkey, to make even one's hair bad.

Pam @ over50feeling40 said...

Wait a minute while I give you a huge pat on the back...mentions like this are so much fun...and yours is well deserved!

Lilac In May said...

Well deserved praise. Keep up the good work.
From one of your (slightly smug) discerning readers!


JaninJabitt said...

With everyone else, congratulations. Absolutely deserved. You're on my daily check-in list, in the top among a few of other women who actually live the life I can't but would like to. What keeps me coming back is that I never feel bad about being envious here ... mostly just appreciative. Carry on!

Angele Style said...

Yes congratulations to you. I also have a new blog to check out. My lifestyle of work and work out (ballet class) I do not have the lifestyle to dress in spendy clothes but I never get tired of seeing and hearing about the life of luxury. Thank you for your posts.

Angele Style said...

Clarification...the new blog to check out I meant was Keep It Chic...not mine.

Sarah said...

Yaaay congratulations on the mention and so very well deserved too. Fantastic news. Will have to check out the website you mentioned - concept sounds very good. Not sure if my week is all that chic yet - ventured into the realm of DOUBLE denim today! Never been down that route before but strangely enough I quite liked the look of lighter denim shirt and dark denim jeans with V neck navy sweater! Have a good week. x

Une Femme said...

Congratulations on your well-deserved recognition!! I'm always on the lookout for those kinds of simple-elegant pieces; even though I'm in a bit of an experimental style phase right now, I always end up returning to those.

Patti said...

Big congratulations to you! Well-deserved as well. I am very un-chic this week, in the midst of unpacking house and badly wanting a mani-pedi : >

the gardener's cottage said...

i'm reaching across the pond and giving you a big hug. congrats!!!

mette said...

Congratulations for the mention!

Angela said...

A well deserved pat on the back. Congratulations!

Melanie said...

My chic has been in fits and starts. Living in a dark, wet winter climate I crave citrus colours, so I tend to go to the extremes, but there's nothing like a bit of streamlining to centre myself. Congrats on the mention!

Make Do Style said...

Ok my chic-an-ometer coulda shoulda woulda be higher if I applied myself more! Those images have sealed the deal for me - no more Zara, no more fashion fixes - chic it is! You should get a pioneer award x

The Dutch Lady of Fashion said...

Congratulations! Job well done!

Preston Davis said...

Well deserved post on you and your fab site. Thrilled we can now get TNMA email alerts, everyone must sign up!!
Preston

The Style Crone said...

Congratulations! I am an ardent fan. You have made me laugh out loud for some time now, and am happy that you received this well deserved recognition.